About Us

Welcome to the captivating world of Minimal Beverly Hills, where style meets elegance and every garment has a story to tell. Our journey began on a sunny summer day in 2020 at the prestigious Wally's wine bar, where fate brought together Derek and Kelly Michelle Edwards in a serendipitous love story.


Kelly Michelle, a prominent figure in Beverly Hills and Orange County social circles, exuded charm and sophistication. It was at Wally's where she and Derek, drawn together by a shared love of fine wine and good conversation, discovered a deep connection that would change the course of their lives.


As they sat beneath the warm California sun, sipping their favorite vintage, Kelly Michelle shared her vision of fashion extending beyond clothing to encompass pets, home goods, beauty, and wellness. Derek, captivated by her ambition and creativity, encouraged her to turn her dream into reality.


On September 23, 2022, Minimal Beverly Hills was born, a testament to their shared love and dedication. Named in honor of Kelly Michelle's grandmother, Annie Marie Greene, the brand reflects the timeless elegance and sophistication that defined her legacy.


When you purchase from Minimal Beverly Hills, you receive more than just a piece of clothing; you become part of our story. Each item comes with a hang tag bearing the coordinates Origin 34.0736 N, 118.4004 W, the location of Wally's wine bar—a reminder of where it all began and the love that inspires every stitch.


At Minimal Beverly Hills, we embrace the fusion of minimalism and maximalism, offering designs that are both understated and bold. Each piece is meticulously crafted to inspire confidence and elevate personal style, making a statement without saying a word.


Today, Derek and Kelly Michelle lead Minimal Beverly Hills with passion and dedication, continually pushing boundaries and exploring new avenues of creativity. As influencers and consumers alike, we invite you to join us on this exciting journey of self-expression and discovery.


Step into the world of Minimal Beverly Hills and experience the beauty of simplicity with a touch of luxury. Welcome to a place where fashion meets elegance, and style knows no limits.